production process

The Production Process

The production process can seem overwhelming! Take a look at our latest edition of Ask Ashley!


Production Process

As Ashley pointed out, the production process is mainly four steps, pre-production, production, post-production and distribution. Each step is essential to creating a great final product, but starting out on the right foot is crucial.


The first step is truly one of the most important. It is during pre-production that your vision takes shape. Everything from budget to story board needs to be worked out in this stage. To ensure that there will be no surprises once production is underway, all major decisions should be made during pre-production.  The more planning and preparing that is done first, the more likely your production will be a success.

production process filming


The next step in the process is production. Now is the time to shoot your video. It is during this stage that all of your planning pays off!production process



In the post-production phase, your footage is handed over to the editor. Using your guidance, the editor can remove scenes, add graphics and music and make any changes you wish to see. Once the editor has made all of your changes, your project is complete.



Finally, the last stage of the production process is distribution. It is during distribution that you get your video out there! There are a number of ways that you can successfully distribute your video. Making DVD copies is a great way to circulate your production. DVDs are great for businesses to hand out a conferences and trade shows. Another way to distribute your production is online. Online videos are an essential part of marketing today. Websites, social media and email marketing can all benefit from online videos.


The production process can seem overwhelming and a lot to take on, but don’t worry, that’s why we are here! We have been in the production business for almost 25 years and will be happy to help you every step of the way. Our staff of trained professionals are here to take you through the process from start to finish. Don’t need a full production? No worries, we can help you with any one of the steps in this process. Are you planning a large production? Then check out our Multiple Camera Production  page to learn more. Stop by or give us a call today! In addition, send us a message on Facebook!

Easy Edit Video

8431 Baymeadows Way

Jacksonville, FL 32256

(904) 730-9999

Hours of operation Monday – Friday 9:00 am – 6:00 pm


1 reply
  1. Deb Pearl
    Deb Pearl says:

    My friend has to shoot a video for work and I was curious about how they would have go to about doing that. It sounds like a lot of work to make a video. Post-production sounds like the hardest and most important part. They would definitely want to have a good post-production team helping them out! Thanks for all the great information, I learned a lot!


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