Your video distribution plan can be just as important as the video itself! Take a moment to first Ask Ashley:
When planning a video production, it is normal to spends days, weeks and even months preparing the script, scouting locations and creating a schedule. But did you know that video distribution is one of the first things that should be addressed? Video distribution is how your video will be viewed. It is during this stage that you must consider your audience. The audience for a corporate training video is very different from the audience of a sales production and again different from a public service announcement. Keeping your audience in mind is crucial when deciding how best to distribute your film.
Media plays a very important role in this stage of planning. You will have to decide how you intend to get your content out there. If you participate in trade shows, conferences and other large gatherings, DVD copies could be the way to go. If you are looking to increase traffic to your website, an online video is a great way to boost your numbers. Uploading your video to Youtube, Vimeo and other online platforms is also a fantastic way to get your message out there. Another way to distribute your film is on thumb drives. Thumb drives are a highly convenient, portable way to get your film circulated. Which ever media you choose, always remember to keep your audience in mind. Remember, while younger people are very familiar with thumb drives, older clients may be more comfortable with a DVD.
If you are unsure of the best way to distribute your video, Easy Edit Video is here to help! For more than two decades we have produced hundreds of videos for a wide range of clients. We are here to assist you with every aspect of your production including distribution. Give us a call or fill out our contact form here.
Easy Edit Video
8431 Baymeadows Way
Jacksonville, Fl 32256
Monday – Friday 9:00 am-6:00 pm